Aviation Analytics adds expertise with new arrival; expands product offer

Aviation Analytics adds expertise with new arrival; expands product offer 8 January 2019

Aviation Analytics announces the addition of Marc Watkins, former Editor at anna.aero, to the company’s experienced team.

Marc Watkins has joined Aviation Analytics (AA) as Managing Director. Taking up his new role, he brings nearly 25 years on aviation industry experience to his new position, heading up the management and development of AA’s product portfolio.

Watkins joins from renowned network development publication anna.aero, where he has spent the last the last six years as Editor. Prior to that Watkins had enjoyed close to fifteen years experience in strategy, forecasting, marketing and business development roles at both Birmingham and Coventry airports in the UK.

“I am delighted to be joining the experienced Aviation Analytics team, and hope to bring a fresh focus to the business’ route development product offer,” says Watkins. “I look forward enormously to working with our existing and new customers.”

Andrew Myers, Director at Aviation Analytics said: “In welcoming Marc onto our team we are very excited about expanding the breadth of our products and services offer at Aviation Analytics. Marc brings with him a unique blend of experience including route development, sales and aviation journalism. As such we can now offer an unbeatable proposition to our airport and airline clients, including access to low-cost fares and performance in Europe and an unparalleled PR service including press releases, awards submissions, articles and newsletters. “

AA currently specialises in LCC fares analysis, network performance data and route economics calculations. New products which will be introduced by the company over the coming months include business-to-business press relations (B2B PR) and route development event show daily magazines.

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